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COOL HUNTING... WITH TheSuperCool.

August 23, 2016

We've decided to go behind the scenes of our favourite stores to get to know the people behind the shop front and what makes them swoon.   First up, the cool AF pair behind TheSuperCool, one of our all time favourite stockists, and also one of the raddest couples in town.  1, Who are The Supercool?  We are hubby & wife duo, Noonie & me (Kate) and toddler Lola of more recent times! Noonie used to be a business analyst for mining companies (go figure) and I worked in the fashion industry in branding, trend forecasting and visual merchandising. We've also had a great team of creative staff who have worked with us over the time whilst they pursue their... Continue Reading →